VR Education Holdings PLC – Commercial Update
VR Education (AIM: VRE; Euronext Growth: 6VR), a leading virtual reality (‘VR’) technology company focused on the education space, is pleased to announce that on 22 May 2019 the Group signed a commercial agreement (‘Agreement’) with the U.S. Space and Rocket Center in Huntsville, Alabama, one of the top aviation and aerospace museums in the USA and Alabama’s top paid tourist attraction, for use of the Group’s Apollo 11 VR experience in a major new attraction to celebrate the 50th anniversary of the moon landing. The U.S. Space and Rocket Center is a Nasa Visitor Centre and also a Smithsonian Affiliate.
This new attraction, which opens on 10 June 2019, will provide visitors to the U.S. Space and Rocket Center the opportunity to experience the moon landing within virtual reality using a shortened version of the Company’s showcase Apollo 11 VR experience. Visitors can purchase tickets for this experience at any one of 15 stations at circa US$10-15 and VR Education will benefit from this through a revenue share negotiated as part of the Agreement.
Apollo 11 VR chosen by Facebook as part of Oculus Anywhere Programme
The Group also announces that Apollo 11 VR has been chosen by Facebook as part of the Oculus Anywhere Programme. This programme is designed to deliver the best-in-class demo experience of Oculus Quest, Oculus Rift S, Oculus Rift and Oculus Go in a branded kiosk, with hardware and software, and staffed by Oculus Brand Ambassadors. These are the demo experiences that will be on show at conferences like Sundance, PAX, F8, GDC. Each of the demo events are approved by Oculus marketing, and the content is curated from their list of pre-approved apps.
David Whelan, CEO of VR Education, said:
“We are delighted to be working with the U.S. Space and Rocket Center where this year they are expecting over one million visitors to walk through their doors. The Center has given us a prime location within the museum where visitors can participate in the Apollo 11 VR experience. It is fantastic to be working with the U.S. Space and Rocket Center, which has major plans for the promotion of this experience to coincide with the 50th anniversary of the moon landing.”
“It is also great to be working with Facebook to promote educational content via our Apollo 11 VR experience, which was updated to an HD version last year, to show users that VR is used for more than just entertainment.”